Senior Director, Digital Content Media Distribution (China)
Shànghǎi     Permanent
Bullet points
New create position due to business expansion
Global organisation offering excellent career prospects

About Our Client
WWE is a publicly traded (NYSE: WWE), integrated media organization and recognized leader in global entertainment with more than 800 employees whose mission is to put smiles on people's faces. WWE's PG, family-friendly programming is broadcast in more than 170 countries and 35 languages and reaches more than 650 million homes worldwide.
Job Description
*Work closely with General Managers/Country Manager and SVP of Content Media Distribution, International to create the China market strategy and plan (including financial targets, other KPI's) for Digital long-form Content Media Distribution (CMD), across digital and mobile platforms in collaboration with the other LOB (lines of businesses), namely television distribution, Digital short-form, Consumer Products and Live Events
*Lead digital media distribution deal negotiations within China
*Serve as key point of contact to manage Chinese digital long-form content media partners, working closely with Affiliate Relations, Marketing and regional offices to support all aspects of media partnerships
*Working with SVP of CMD and General/Managers/Country Manager, establish market priorities, defining strategic and economic market opportunities, and prepare recommendations for go-to-market strategies
*Drive digital long-form content distribution growth with view to optimizing and balancing true content value, reach, revenue, and brand-impact
*Provide leadership for the CMD business in developing annual revenue budgets and executing tactical plans, and reporting progress regularly to senior management
*Partner with General Managers and LOB functions in region to ensure CMD can help support market objectives
*Work with Legal and Business Affairs and International CMD colleagues to provide framework for negotiations and closely monitor deals from initial agreement through contract execution
*Monitor the media marketplace to stay current with international market trends and pro-actively drive tactics to maximize brand value
*Integrate and synergize CMD business with overall WWE commercial goals
The Successful Applicant
* BA Degree
* Digital media background
* Passion for media/entertainment required
* Demonstrated ability to think strategically and structurally, with a track record in international cross-platform content licensing or syndication. Experience in sport or lifestyle brands preferred
* Exceptional ability in defining true content value and competitive content valuations
* Prior experience working within a cross-function matrix environment
* Skilled at multi-tasking, prioritizing and thriving in a fast-paced environment
* Experience in content analysis, revenue forecasting and budgeting is strongly preferred
* Team player, with proven ability to lead and create consensus among multiple business units
* Strong experience interacting with and presenting to senior executives, as well as the ability to work with senior leaders - ability to quickly establish oneself as credible with Executive Management
* Able to adjust and adapt to varying changes in your markets/region
* Ability to travel up to 10% of the time
* Must be flexible with working nights, weekends, and holidays
* Bilingual skills preferred
What's on Offer
Your commitment and passion to drive innovation will be rewarded with a highly lucrative remuneration package. Operating within a dynamic environment, you will enjoy functioning within a role which offers the opportunity to broaden your skill set and develop your capabilities together with excellent local and global career prospects
Apply for this job
Click the Apply or LinkedIn button below or contact Jacqueline Qin on +86 21 6122 2610 quoting job reference 2942600